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An phone template is a ready-made message text with variables. Companies use it to automatically personalize communication with clients. To create effective phone templates, you need to consider the purpose of the mailing, technical limitations, and the peculiarities of human thinking.

In this article, we will look at how to make phone templates for business, rules for preparing texts for mailings, and share examples of templates.

How to create an phone template
From a technical point of view, preparing an phone template is easy. All you need is an editor with a library of variables, which all phone services and popular CRM systems have.

Mostly, companies face problems due to insufficient content or clarity of the message text. To avoid this, we recommend following a number of recommendations when preparing templates for mailings.

Personalize
phone templates are created for mass service and Mexico Phone Number Database advertising mailings. Messages are received by hundreds of people, but this does not mean that they should be faceless and typical.

Marketers create dynamic text using various variables, such as names, dates, promotional codes.

These variables are filled in automatically from CRM or databases. The result is a personalized message that is addressed not to a huge number of clients, but to a specific person.

What a personalized template might look like:

(name), your order (order_number) has been delivered to (pickup_point_address). Please pick it up by (storage_expiration_date).

What personal information can be added to the text: name, city, address

order number

store or pick-up point address

time and day of delivery, expiration of its term or start of the event

link to the product page

any other data useful to your clients

Personalization makes phone messages more efficient and makes it easier for recipients to distinguish spam mailings from the real sender. This is how companies expand their loyal customer base. According to statistics, at least 56% of people will become regular customers if they receive personalized service.

One message - one thought
phone is not about deep and thoughtful reading. To make sure the client understands the meaning, simplify the template as much as possible. It is better to leave one main idea in the message.

For example, a company offers a discount on goods. Then the phone does not mention delivery or the brand itself.

You only need to write the discount percentage, what products it applies to and how many days it is valid. At the end, always leave a link so that the client can get to the store in one click, for example, and start placing an order.

What such a message might look like:
_________________
cell phone number listing

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